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WHAT IS DESIGN THINKING?

Design thinking is more than just a buzzword. It’s a set of strategies and tools that, when applied correctly, can help your company make better decisions and create better products. It can be used in any industry to streamline processes, improve efficiency, and solve problems.. A valuable skill that anyone can inject into their work and see better received results.Let’s jump in.

Design thinking isn’t just for designers, anymore

In fact, it’s not even just for human-centered products and services. It’s a human-centered approach to problem-solving that can be used in any aspect of your life. It’s a way of thinking, working, and living. If you’re designing something—whether it’s an idea or a product—design thinking can help you with everything from ideation to implementation. So what does design thinking mean when applied to our lives? Why should we care about it at all?

Bringing back the human approach to problem-solving

It all starts with understanding the user’s needs and the problem, and creating solutions. Thinkers can set aside their assumptions and preconceptions to approach issues from a fresh perspective. A design thinker asks: “What problem do I want to solve?” or “How might we improve this situation?” Basically you need to understand how people interact with products, services, or systems. When doing so, it unconsciously makes them better for everyone involved, shifting their overall behavior (the customer, company owners, and employees).

Scaling innovation

Design thinking is a process that allows you to explore new ways of thinking and doing. It’s used to solve problems, which can help individuals, teams, and organizations progress on the things that matter most. By encouraging experimentation with new ideas for products and services—and allowing each team member to contribute their unique perspective—design thinking creates an environment for innovation and experimentation.

A new design mindset

This is all about the end users. Designers think about how their products will be used, what people need and want, and what will be most beneficial to them. This means that design thinking isn’t just about making something look good—it’s also about creating a better experience for the end users. It all begins with a problem statement: “We have this problem.” Once you identify it, you can start to think of solutions. For example, let’s say your team has been tasked with developing a new feature on your website that allows users to browse through different types of shoes to find their size before placing an order online (this is clearly not our actual product). Designers might ask themselves questions like: 

-What are our current user needs?

-What other websites do they use for this purpose?

-Do we know how many sizes there are or what kind of categories they fall into?

More than a process While many people associate design thinking with a specific process, it’s more than that. Design thinking isn’t just about a roadmap or a strategy. It’s about creating a culture where innovation thrives, and people can collaborate to solve problems. The ideas generated by design thinking are tested, iterated upon, and refined until they’re ready for market. The goal of it all is to create new solutions that make life better for everyone involved—from customers to employees to investors and society at large—and it does this by bringing people together from different backgrounds who don’t usually work together (and might not even speak the same language). Design thinking creates innovative ways to transform challenges into opportunities by putting people first. It’s also a way of being human – you can apply it no matter your job or field, as long as it involves improving the lives of others in some way (whether that’s your own life or someone else’s).

More than products and services

It’s a way of thinking and solving problems across industries, including business, education, government, and nonprofits. Also, could be applied to innovate new products or services, improve existing ones, or even solve a single problem. The most well-known example of design thinking in the business world is the development of Apple’s iPod music player in 2001. But there are many other examples: Starbucks’ high-end Reserve brand was born out of its need to provide an experience that differentiated it from competitors like McDonald’s while also appealing to customers looking for something more upscale. Amazon launched Prime Now to reduce delivery times; Facebook created an app called “Workplace” to help employees collaborate better at work using technology tools like video conferencing. It’s everywhere

But there are many other examples:
Starbucks’ high-end Reserve brand was
born out of its need to provide an experience

Benefit to literally ALL

You may have heard that design thinking is a tool that can be used in any field. And while it’s true, you may also wonder if this applies to your job—and if so, how? It’s not just for tech companies either (though tech companies benefit significantly from using it). The same goes for startups and digital products—all kinds of businesses can benefit from employing design thinking techniques. So what does this mean? It means that it’s not just for developers, programmers, and software engineers—it’s also available to management consultants, product managers, marketers, and anyone else who thinks about the future of their business or industry. You don’t need to be an expert in UX strategy or UI design—you just need an open mind!

You’ve probably heard the term “design-thinking” from almost every up and coming startup– or even from Big Tech themselves– preaching how life (and career) changing the concept is.So that triggered our fancy. Our content team was intrigued. So, naturally, we went down an Internet rabbit hole to fully grasp the value behind this concept. This blog represents the lovechild of our research, and showcases a deep dive into the concept of Design-Thinking. Let us know what your 2 cents on the matter in the comments! Link in bio.

We want to empower those who challenge, seek disruption, and refuse mediocrity by enabling them to run wild with their vision.

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